The #HotApp of the Week available for the first time today is Facebook's new mobile app "Paper." This is a major step forward for the social network that is doing a great job at reinventing the user experience so we don't get bored. The newest app by Facebook allows the user to categorize your newsfeed and easily flip from different categories to find the information from the people or brands you like the most. I have been setting up my experience today and the part I noticed right away is how beautiful the photos look from all of my friends.  This is a simple, easy-to-use design that reminds me of the app Flipboard.  I happy that I can view WLLR's Facebook newsfeed immediately when I log into the app and see what my closest friends are doing right away.
 
 
 
Be sure to let Social Media Expert, John Marino, what you think of this week's app! Follow him on twitter, @John_Marino.